AI Insights · Timothy · October 2021
Top 5 Communication Apps on Android in Nigeria, Q3 2021
In Q3 2021, communication apps in Nigeria saw varying trends in downloads and active users, with WhatsApp Messenger leading the pack.
Throughout the third quarter of 2021, the performance of the top 5 communication apps on the Android platform in Nigeria showcased significant trends in downloads and active users. Here’s a closer look at how these apps fared:
WhatsApp Messenger maintained a steady stream of downloads, starting with around 60.8K in late June and peaking at 140.8K in early September. The app saw a consistent increase in weekly active users, rising from 38.8M to 40.1M by the end of September.
WhatsApp Business also performed well, with weekly downloads fluctuating between 72.6K and 106.5K during the quarter. Active users saw a gradual increase, moving from 1.5M to 1.6M by late September.
Snapchat experienced a varied download rate, starting at 54.3K in late June and settling at 42K by the end of September. Active users showed a positive trend, starting at 2.1M and reaching 2.2M by the end of the quarter.
Opera Mini: Fast Web Browser saw a peak in downloads at 66.4K in early August, with a general fluctuation between 38.9K and 59.2K throughout the quarter. Active users remained relatively stable, averaging around 1M.
Messenger Lite had a consistent download rate, peaking at 48.4K in late July and ending the quarter at 33K. The app's active users slightly decreased from 1.4M to 1.4M over the same period.
These insights, derived from Sensor Tower data, highlight the dynamic nature of communication app usage in Nigeria. For more detailed analytics and insights, visit Sensor Tower.